The inland market towns of Forres, Elgin, Fochabers and Keith are all linked by the A96 road and by a long, rich history. Each, with the exception of Fochabers has whisky distilleries close by.
From Inverness, Forres is the first town you will reach and it's worth a visit with its thriving high street and reputation for it's beautiful floral displays. The City of Elgin is Moray's capital and is the main focus for shopping and entertainment and of course Elgin Cathedral. Further East lies Fochabers near the banks of the River Spey - synonymous with Baxters and the music festival Speyfest. The A96 turns towards Keith - home of Strathisla distillery, one of the most photogenic distilleries in Moray.